Why did we pick the name Skratch Labs?
It imparts two key beliefs when it comes to people taking care of themselves and realizing their potential.
1️⃣ The first belief is that food and drink are better when it’s made from scratch.
2️⃣ The second is that no matter where someone finds themselves in life, it’s never too late to start from scratch.
It's also about the heart and the head ❤️ 🧠
The Skratch symbolizes the soul of the company, the heart side. The hedonistic side, the emotional side, the passion side.
The Lab side is a reminder that you still have to be rational, that there's still science and there's still evidence-based problem solving when you come to your conclusion, and that the two can live together.